HIGHSPOT

Video Production & Virtual Event Management

THE PROJECT

During the pandemic, our clients at Highspot knew their employees were numb to the same-old Zoom and recorded content meetings. Seeking to stir things up, they called upon SHW Studios to produce and stream their opening day keynotes and entertainment for Momentum, their annual kickoff for 900 worldwide employees. Oh, and add a little zhuzh.

THE APPROACH

Inspired by the brilliant folks who produce videos for Dollar Shave Club, the event kicked off with an introductory spoof hosted by a fun emcee. But this wasn’t your average pandemic-style, point-and-shoot production. Our hero was recorded by a photographer on a Segway with a carbon fiber camera harness.

With a scripted through-story, the live-streamed event took the audience on a virtual journey to visit with executives at 3 mobile studio scenes, enjoy remote entertainment by a DJ in Texas, and hear from remote presenters. SHW Studios used cinema-grade cameras and equipment along with vMix broadcast technology to engage with all those Zoom callers.

THE IMPACT

SHW can’t take credit for Highspot’s rapid market growth or award-winning sales enablement platform, but we basked in the kudos declared by their leadership team: “Best Momentum yet!” Not bad for a Zoom call, eh?
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”A huge thank you to all of you and the entire team for helping us set a new bar for virtual event production. I'm grateful for your creativity, hard work, patience, and partnership.

Lucas WelchVP, Corporate Marketing, Highspot

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Virtual In-House Conference

Thought Leadership Conference Production

Dental Conference Production

Virtual Gala & Talent Show

Virtual Company Kickoff

Incentive Travel Program: Seattle

Incentive Travel Program: Cancún

Incentive Travel Program: Rome

SXSW Cultural Activation

Global Sales Conference Planning

Sporting Event Transportation Logistics

User Conference Event Management

Wellness Summit Event Production

Corporate Seattle Holiday Party

Fan Activation Events

Wellness Festival Event Management

Seattle Closing Party

Incentive Travel Program: Costa Rica

CSR Give Back Event

Corporate Event Management Partnership

All-Star Seattle Brunch Event

Seattle Fundraising Gala

All Hands Meeting Management

Alaska Cruise Incentive Trip

Annual Incentive Program: Seattle

Corporate Sales Kick Off

Mini-Documentary Video Production

Annual All Hands Meeting